Making change : nordic examples of working towards gender equality in the media

Maria Edström; Ragnhild Mølster

Nordicom 2014

Gender equality has been a hallmark for the Nordic countries for decades and they are used to being among the top five in the Gender Gap Index conducted by the World Economic Forum. There is a political consensus that society should ensure that both men and women have the same rights, obligations and possibilities. In the media sector, however, the male dominance persists in many areas, both in the industry itself and in the output. However, in the Nordic region there are examples of steps towards gender equality in the media. This book can be seen as a meeting point where people from different areas of the media discuss strategies for change. They speak up as individuals or as representatives with different perspectives on how to tackle the issues of gender equality and misrepresentation in the media.

FILM
The Nordic celluloid ceiling / Anne Gjelsvik
Counting heads and keeping an eye on the content / Terese Martinsson
Gender equality in Swedish film Johan Fröberg
Making change or at least letting things happen / Marjo Valve
Let us move the world forward together! / Agnete G. Haaland
Doris Film - the struggle for an equal film industry / Lisa Linde?n
A-rating: A campaign for women's representation in film / Ellen Tejle
JOURNALISM
Nordic journalism with gender parity and problems / Maria Edström
It all takes effort - notes from K2 and beyond / Suzanne Moll
Gender equality in the newsroom / Gunnar Falck
Gendering television - time and counting matters Lotta Strömland
News from a feminist perspective / Anna-Klara Bratt
Being female in a man's mediaworld - an 'I' story / Kristin Helle-Valle
Twenty years of training in women's leadership / Cecilia Zadig
COMPUTERGAMES
'Start telling the story of female gamers and developers' / Johanna Koljonen
Donna - inclusive game development by example / Isabella Billgren, Mathilda Bjarnehed & Jenny Brusk
Empowering girls through technology / Andrea Hasselager & Nevin Erönde
Gender and computer games in the construction of identity / Silje Hommedal
ADVERTISING
Nordic regulation of gender discriminatory advertisements / Eva-Maria Svensson
Towards an industry in balance 2020 / Christina Gillberg
Taking action against retouched advertisements / Runa Fjellanger
The great Scandinavian gender war / Anne Glad
INITIATIVES
Women experts exist! Danish KVINFO leads the way / Anita Frank Goth
Visual communication in higher education / Joanna Rubin Dranger & Johanna Lewengard
A Nordic project about counteracting antifeminism / Ole Bredesen Nordfjell
Twenty-two years of media activism / Maria Jacobson
Media and business women in Iceland Þo?rdi?s Lo?a Þo?rhallsdo?ttir
Equalisters - crowdsourcing for diversity / Aurora Percovich Gutierrez
Queering Sa?pmi - indigenous stories beyond the norm / Elfrida Bergman & Sara Lindquist
NORDIC GENDER AND MEDIA FORUM
SEMINARS
Film seminar: The Nordic film industry remains male dominated
Journalism seminar: The gap - on gender equality in journalism
Gaming seminar: Where are the females in the gaming industry?
Advertising seminar: Stereotypical images in the urban space
The Bergen Conference: Time to step up
STATISTICS ON GENDER AND MEDIA compiled by NORDICOM
Information about the data / Ulrika Facht
Tables and figures
RESOURCES
Nordic doctoral dissertations on gender & media
International commitments and resources.